BUSINESS INSIDER – 22/05/2019
Readly is a tiny Swedish startup which is confronting Apple in magazine and news subscriptions, just as its Swedish peer Spotify challenged the iPhone giant in music.
Readly is a magazine and newspaper subscription app, charging a £7.99 (or $9.99 in the US) monthly subscription for readers to access more than 4,000 titles.
The startup competes with Apple’s News Plus offering, which also charges $9.99 a month for access to 300 titles.
CEO Maria Hedengren, formerly chief financial officer of iZettle, said the firm grew revenues 55% year on year although it isn’t yet profitable.